Users of smartphones more sympathetic social and mobile advertising      

14 September 2009   |   By Anton   |   Views: 252   |   Comments 0   |   Print  
According to research conducted by analyst firm Compete, the most popular type of programs among users of smartphones are entertainment applications, games, music, associated with the networks and so-called social networking. Certificate of meteorological service. Leader among the number of applications downloaded to their devices lead users of iPhones.

According to the results presented are iPhones users are most willing to pay to download an application on your phone. What's more - they charge their highest among all the owners of the most advanced phones.

While 73% of all users of BlackBerry devices with the log is installed not more than 5 applications, it is 72% of all owners' Apple "there is more than 10 Most liked by the users of smartphones applications are those which do not exceed the purchase cost of $ 5 - so 83% of those surveyed responded.

With the growing popularity of smartphones, the strength also increases the importance of social networking in our daily lives. The most popular of them - Facebook - is the most besieged by the mobile user, this type of network. In turn, the most active mobile users are the owners of iPhones, which is two times more than the Palm phone holders. Also, they usually declare the use of their devices the opportunities offered them to other sites such as MySpace or Twitter.

What's interesting - as was shown by studies - that users of smartphones are most likely to view targeted ads to them. 30% of them do not mind ads displayed on their device, inside the application that is used. Almost half of smartphone users as much as 45%, is open for local advertising of the various proposals, offers and discount vouchers.
 
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